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The Moment Is Now

On February 23, 2012, in Social Media, Technology, by Tony Hymes

Digital technology is adapting to the newest elements, advancements, and potentials that the accelerating growth of demand commands. Technology is getting so incredibly advanced that it is hard to find a place where it doesn’t exist. Soon even Eskimos will have iPhones, probably the white ones. There will be digital billboards in places that only […]

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On Cellphones On Subways

On February 13, 2012, in Advertising, Digital Signage, DOOH, Mobile, Technology, by Tony Hymes

Paris vs. New York. Normally compared in a sort of classical vs. modern debate framed around the mentalities of the people and their respective histories. Those of us lucky enough to spend ample time in both places know that there are differences between the cultures that are inexplicably deep. Sometimes the differences are immediately obvious, […]

Salespeople In The Age Of The Smarter Consumer

On February 7, 2012, in Retail, Technology, by Tony Hymes

Smart phones, smart grids, smart cars, smarties; everything these days is being chalked up to intelligence (Smarties are purely delicious). There has been and will continue to be, a lot of talk about a phenomenon called the “Smart Consumer.” These consumers are not measured by their IQs, of course, for it is often those with […]

Windows Phone Finally Opens The Shades

On January 26, 2012, in DOOH, Mobile, Technology, by Tony Hymes

Nokia reported better than expected sales this past quarter of their Lumia Windows Phone. Though Nokia is still reeling from their old Symbian operating system, there is finally some potential in the numbers. Over 1 million sold. There is however a lot of catching up to do in order to make Windows Phones into anything […]

Smartphone Addiction: Goodbye to Patience

On January 9, 2012, in Mobile, Technology, by Tony Hymes

Mobile phones are rapidly altering how we approach everything in our lives. Now, instead of relying on knowledge and information retained in our brains, we have little need to remember anything. All of our contacts are in one place, and if we don’t have a direct phone number or email we have access to them […]

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It’s That Time Of Year: A Look Ahead For DOOH in 2016

On December 22, 2011, in Digital Signage, DOOH, Kiosk, Mobile, Social Media, Technology, by Tony Hymes

When the end of the year comes around and us writers can’t come up with more things to say and want to take a break over the holidays, we do our “look ahead” article with the predictions for the coming year. Well, anyone in the industry who works with technology probably already knows what will […]

Remember When BlackBerries Were Cool?

On December 17, 2011, in DOOH, Mobile, Technology, by Tony Hymes

It is no surprise to anyone who has been using an iPhone for the past months (or years) but pick up a BlackBerry and it feels like an old remote control for the stereo that has been sitting in the garage since 2002. What once used to be a status symbol for business, where mid- […]

How Many DOOH Networks Are Out There?

On November 16, 2011, in Advertising, Digital Signage, DOOH, Network, Technology, by Tony Hymes

Patrick Quinn, one of’s close friends and a former journalist who took his sleuthing capabilities to statistics, gets anonymous reporting from just over 200 DOOH networks (or DPN as he labels them, Digital Place-Based Networks) in North America for his forecast econometrics reports. In his recent talk at the CETW show last week in […]

The Complete Digitizations Of Ourselves

On November 14, 2011, in Social Media, Technology, by Tony Hymes

People worry about security cameras in public places that track movements and record footage onto decks and hard drives just in case something happens. Some fret that this step into our privacy is taking things a bit too far, though security cameras now survey more acres of cityscape and even rural freeway sections. Most people […]